For a technology barely a decade old, it is impossible to overestimate the impact of smartphones. They have changed the way we work and play, have changed the way we live, and have become an indispensable tool for modern life. Now, they are not just being integrated into our cars, but they can even be used to modify the very cars themselves. Movimento’s game-changing smartphone-based OTA software updating platform allows cars to be modified after leaving the showroom without the need for a recall. This technology can be implemented today, effectively giving any car the potential to be a connected one.
Writing in Connected World, Peggy Smedley talks about what smartphone integration means both for phones and the automotive industry, and how the two worlds are ever more connected. As she astutely writes, “At the end of the day, the trend is less about integrating the smartphone into the car and more about adding functionality to the car and to the smartphone that make a consumer’s life more connected. It’s almost taking the idea of vehicle connectivity to a higher level.”